Medical Marketing Enterprises, L.L.C.

Website Optimization, SEO, Reputation Management for Medical Practices

  • Home
  • Services
    • Tools
      • BlueHost
      • Domains/Hosting
    • “Coaching”
      • Website Analysis
      • Comments Package
      • Website Design
    • SEO
      • Website ReDesign
      • Website Doesn’t Rank
    • Social Media
    • Legal Bits
      • Employee Agreements
      • Social Media: Employment Issues
      • You’re the Judge: What’s Your Decision?
  • Articles
    • Presentations
      • Webinar: Double Digit Growth 2013
      • Webinar: Double Digit Growth 2013
      • AAO 2013
      • AAO 2014
      • AAO 2015
      • AAO 2016
      • AAO 2017
      • AAO 2018
      • AAO 2019
  • About
    • Randall V. Wong, M.D.
  • Contact

SEO for Healthcare and Medicine | Website Rank?

August 27, 2016 by Randall Wong, M.D.

Healthcare and Medical Internet MarketingHave a brand new medical website and can’t figure out if it’s growing your bottom line?  Why aren’t patients calling?

You are not alone.  While most healthcare groups and medical practices now have a website, very few of you are actually happy with the marketing results.  In fact, most of you are frustrated as;

  1. Website not ranking
  2. Website not growing practice
  3. Return on Investment (ROI) is not defined
  4. Cost/Benefit ratio too high

How Google “Searches”

When you “Google” something, you are beginning a search.  You are “searching” for an answer to a question or solution to a problem.

Movie tickets, restaurant reviews…or a new doctor.

How exactly do the search engines (Google, Bing, Yahoo, etc.) decide which webpages are most likely to help you?

Every search engine travels the Internet and visits every webpage on every website.  Every word is memorized, catalogued and indexed.   Each file on your website containing text gets indexed.

Google et al have their own algorithms to compare one webpage to another.  They use these formulas to decide which webpage will best answer your question or problem.

Search engine optimization (SEO) is your key to making sure Google, Bing and Yahoo pick your webpage!

Your goal is to get your webpages ranked in the “Top Ten” with the search engines.

Search Engine Optimization

Any and every healthcare and medical website must be optimized for it to rank well with the search engines.  Understanding SEO is understanding what criteria Google expects to rank your page well.

Understanding the different variables in the SEO algorithms is only way your webpages can rank highly.  There is no exception or gimmick to avoid search engine optimization.

The most important element of your website is the value and quality of your content.  It is your content, when optimized, which will allow you to beat your competitors and rank highly.

With properly optimized content, you have the ability to “tell”  Google, Bing and Yahoo exactly why and how your content is more relevant and valuable than other’s sites.

“Randy”

Randall Wong, M.D.
Healthcare and Medical Internet Marketing

Russ and Randy | Podcast on Healthcare and Medical Internet Marketing

Subscribe to “Russ and Randy” | Podcast on Healthcare and Medical Internet Marketing.

Filed Under: Marketing, Medical Marketing, SEO Tagged With: SEO, Website Rankings

Link to Sunrise Hosting Services

Website Not Ranking?

Did you just pay thousands for a redesign and realize that new graphics don't rank web pages?

Want to ReDesign Your Site? Think Again!

A fresh new look might seem like a practice builder, but how are you going to improve your website performance?

Social Media Confusing?

Do you really need social media? It may not be the right time to consider social media, or, it may not be right for your practice...but it can be a powerful tool.
_____________________________________

Randall Wong, M.D., Allergan, Allergan Access, Ophthalmology, Social Media and Medicine

Ready to get started?

Let Medical Marketing Enterprises exceed your expectations and help you grow your medical practice.

Contact MME

Copyright © 2023, Medical Marketing Enterprises, LLC, All Rights Reserved.

Search Engine Optimization by Medical Marketing Enterprises, LLC
7726 Bradley Blvd | Bethesda | MD | 20817

7726 Bradley Blvd. | Bethesda, MD. | 20817
This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT