Course 585 “Essential Search Engine Optimization Tools for Your Website”

Randall Wong MD, American Academy of Ophthalmology

2012 Joint Meeting
AAO:  2012
11/13/12 2:00 PM







Synopsis:  Three essential search engine optimization (SEO) tools for every website are a website sitemap, analytics, and Google Webmaster Tools. After starting your website, these three simple tools will help ensure that your website gets indexed and ranked! To market your website effectively, these basic SEO tools are essential to your online marketing presence.

Objective:  At the conclusion of this course, the attendee will be able to create a sitemap, install and access Google analytics, and index a website via Webmaster tools. The attendee will be able to understand how a sitemap allows a website to be indexed, how analytics improves content marketing, and how to register (index) a site on Webmaster Tools.

Senior Instructor: Randall V Wong MD

Date and Time: Tuesday, Nov 13 2012 2:00PM – 3:00PM

Location: McCormick Place

Room: S502B

Target Audience: All

Education Level: Intermediate

Amy Wong